According to Wells Fargo/Gallup Investor and Retirement Optimism Index survey, U.S. investors see online and digital investment tools as complements to the advice they get from a personal financial adviser. Nearly two in three investors say they prefer to get financial advice from both sources, including 39% who want advice to come mostly from advisers and 26% who want it to come mostly from digital tools, wrote Jeffrey Jones.
Although most investors like using both advisers and digital tools, they clearly tilt in favor of human advice. A combined 62% prefer getting financial advice exclusively (23%) or mostly (39%) from a personal financial adviser, whereas a combined 35% prefer mostly (26%) or exclusively (9%) digital advice.
While fewer investors want to stick to a single source of financial advice, many more favor using just an adviser (23%) than favor relying solely on digital tools (9%)